What your customers are trying to do
People sending flowers and couples planning events want to order flowers.
A florist website usually has to handle online flower orders with delivery date, delivery area check and wedding and event enquiries.
Online flower orders with delivery date: most flower orders are for a specific day. Enforce same-day cut-off times and capture card messages.
Delivery area check: delivery is local and priced by area. Check the delivery suburb before checkout.
Wedding and event enquiries: event flowers are quoted individually. Ask for date, venue and style.