What your customers are trying to do
Older people and families arranging support at home want to make an enquiry.
A home care provider website usually has to handle service enquiries, areas serviced and care worker recruitment.
Service enquiries: families want to talk through options before starting. Ask what support is needed and where, and explain next steps.
Areas serviced: support depends on where the person lives. Let families check the suburb before enquiring.
Care worker recruitment: providers recruit care workers continually. Show areas and shift patterns for each role.