Squarespace exports layout pages, one blog and some blocks as a WordPress-format file; store, portfolio and other page types are left out. On Webflow, old addresses are mapped to the new Webflow pages with permanent redirects.
Squarespace exports layout pages, one blog and some blocks as a WordPress-format file; store, portfolio and other page types are left out.
Squarespace exports physical and service products to a CSV file, up to 10,000 products. Product images, image alt text, customer reviews and additional product information are left out.
List every page, product, form and integration on the old site, including the ones nobody has opened in a while.
Map each old address to its new page before anything is switched over.
Build and check the new Webflow site on a private link, then switch over with redirects in place.
Check Search Console and the busiest pages in the weeks after the switch.
Hosting is managed by Webflow.
Logins and memberships now come from partners such as Outseta and Memberstack, after Webflow retired User Accounts in January 2026.
| Item | Approach |
|---|---|
| Pages and blog posts | Squarespace exports layout pages, one blog and some blocks as a WordPress-format file; store, portfolio and other page types are left out. Content is rebuilt as Webflow pages and CMS collections, structured so repeated content is edited in one place. |
| Products | Squarespace exports physical and service products to a CSV file, up to 10,000 products. Product images, image alt text, customer reviews and additional product information are left out. Products are set up in Webflow Ecommerce. |
| Images and files | Downloaded from the old site, uploaded again and relinked in the content. |
| Page addresses | Old addresses are mapped to the new Webflow pages with permanent redirects. |
| Page titles and descriptions | Carried across page by page so search results keep showing accurate titles and summaries. |
| Forms and integrations | Rebuilt on the new platform and tested end to end, including where each submission is delivered. |
| Risk | How we handle it |
|---|---|
| Search rankings move after the switch. | Map every old address to its new page with permanent redirects, as Google's site move guidance describes. |
| Store, portfolio and other page types are left out of the Squarespace export. | List every page type before the move and rebuild those pages deliberately. |
Some movement is normal after any site move. Google's site move guidance centres on mapping every old address to its new page with permanent redirects, which is the main safeguard.[1]
Squarespace exports layout pages, one blog and some blocks as a WordPress-format file; store, portfolio and other page types are left out.[2]
Yes. Webflow is one of the platforms we build on, and we recommend it when it suits the jobs your site has to do. If another platform fits better, we say so. We plan the move from Squarespace and say plainly if anything cannot be carried across.
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