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Website Redesign for Frankston Businesses

Rebuild your dated Frankston website into a fast, modern, conversion-focused site that wins more bayside customers. CleverWeb redesigns sites for Frankston businesses, remotely from Gippsland.

If your Frankston business is still running a website that looks tired, loads slowly, or quietly turns visitors away, a redesign is one of the highest-impact moves you can make. We don't just reskin the old site — we audit how it actually performs, restructure the content and information architecture, and rebuild it on clean, modern code that loads fast and reads well on a phone. The result is a site that reflects how your business operates today, not how it looked when it first went live. Our redesign process starts with a comprehensive UX audit of your current site, paired with a content audit so nothing valuable is lost in the move. We carry across the pages and copy that earn their keep, rework the gaps, and migrate everything with proper 301 redirects so the search equity you've built around the Frankston area stays intact. Before and after launch we benchmark analytics, so you can see the new site outperforming the old one rather than just taking our word for it. Most redesigns run on a timeline of around three to five weeks, depending on the size of your existing site. Throughout, you review and approve the design before development begins — so there are no surprises, just a modern site built around the way your customers actually find and choose you.

What's Included

Features & Benefits

Comprehensive UX audit of your current website
Content audit and information architecture restructure
Modern responsive design with improved UI
SEO-preserving migration with proper redirects
Performance optimisation for faster load times
Analytics benchmark comparison pre and post launch
Our Process

How We Work

01

Discovery

We learn your business, goals, competitors, and target audience inside out.

02

Strategy

We map out the sitemap, user flows, content strategy, and technical approach.

03

Design

Bespoke UI/UX design crafted in Figma with your feedback at every stage.

04

Develop

Hand-coded with modern tech for blazing speed, SEO, and accessibility.

05

Launch & Grow

We deploy, test, and provide ongoing support to keep you growing.

Working in Frankston

Built for your market

Frankston is the bayside activity centre and gateway to the Mornington Peninsula, with a market of roughly 36,000 residents and a busy commercial core around the Frankston CBD. Trade flows through hospitality and tourism near the Frankston Waterfront, services around the Peninsula Aquatic Centre, plus the trades, health and retail operators that keep a regional hub ticking. For these businesses, an outdated website is a real handbrake — visitors arriving from a Peninsula day trip or a quick mobile search judge you in seconds. A redesign that's fast, clear and mobile-first helps Frankston operators turn that local and visitor traffic into enquiries.

Local Context

Frankston, VIC

Bayside activity centre and gateway to the Mornington Peninsula. We're based in Gippsland, Victoria and work with Frankston businesses remotely, Australia-wide — so you get a bespoke, custom-built website without us needing a desk down the road.

Market size

Around 36,000 people in the Frankston area — a meaningful audience for your business to reach online.

Business districts

Serving businesses across Frankston CBD.

Known for

Frankston Waterfront, Peninsula Aquatic Centre.

How we work here

Remote-first across Victoria and all of Australia, with video calls and a shared project platform keeping everything on track.

Why Frankston businesses choose us

A partner that keeps delivering

A Frankston business competing for both local regulars and Peninsula-bound visitors needs a website that loads quickly and earns trust on the first scroll. Redesigning with cleaner code and conversion-focused structure means more of that bayside traffic becomes phone calls and bookings, while proper redirects protect the local rankings you already hold.

How We Work Together

Two ways to get started

Pick the engagement that suits you — a fully managed website subscription, or a one-off fixed project you own outright. Either way, the first step is a free, no-obligation quote.

Website Subscription

Your website, fully managed — no big upfront cost.

We design, build, host, maintain and keep improving your site for one simple monthly fee.

  • Custom-designed & built for your brand
  • Hosting, security & maintenance included
  • Ongoing edits & content updates
  • Continuous SEO & performance improvements
  • Scale up or down as you grow

Fixed Project

A one-off custom build you own outright.

A defined scope and a single fixed quote — delivered once, and yours to keep.

  • Bespoke design & development
  • Defined scope & timeline
  • You own the website & code
  • Optional care plan after launch
  • Custom-quoted to your needs
FAQ

Frequently Asked Questions

Will a redesign hurt my Frankston Google rankings?+

No. We implement comprehensive 301 redirects and preserve your URL structure wherever possible, then monitor rankings through the migration. The goal is to protect the local search visibility you've built around Frankston and the Peninsula, not reset it.

Can you keep the content from my current Frankston website?+

Yes. We audit your existing content first and migrate everything that's working, from service pages to your contact and location details. We'll also flag gaps and suggest new content that helps Frankston customers find and choose you.

How long will my redesign take?+

Most redesigns take around three to five weeks, depending on how large your current site is and the scope of changes. We give you a clear project plan up front so you know exactly what's happening at each stage.

What will the redesign cost?+

We quote each redesign individually after auditing your existing site. You can spread the work across our Website Subscription — design, build, hosting and ongoing improvements for one monthly fee with no big upfront cost — or take a one-off Fixed Project and own the new site outright. Either way, the quote is free and no-obligation.

Ready to get started?

Get a free, no-obligation quote for your project. We respond within 24 hours.