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Duplicate, Google chose different canonical than user

You told Google which URL is canonical, but Google picked another one. Make every signal point to the same URL, and check the two pages really are duplicates.

Canonicals are hints

Redirects and rel="canonical" are strong signals and sitemap inclusion is a weak one. Google combines them, so consistent signals give your choice the best chance.

Diagnose it

Symptoms, checks and fixes

Common symptoms

  • URLs listed under "Duplicate, Google chose different canonical than user".
  • Search results show a different version of a page than the one you set.

Checks to run

Diagnostic checks
CheckHow to tellFix
What are the two canonicals?In URL Inspection compare the user-declared and Google-selected canonical.Decide which one should win and make the other point to it.[1][2]
Do your signals disagree?Compare the rel="canonical", redirects, internal links and the sitemap for this page.Use the same URL in all of them. Never name one URL in the sitemap and another in rel="canonical".[3]
Are the pages actually similar?Compare the declared canonical with the duplicate page.If the pages differ a lot, Google will not accept the canonical; make each page self-canonical instead.[2][3]
FAQ

Frequently asked questions

Should canonical URLs be relative?

Use absolute URLs in rel="canonical".[3]

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Sources

  1. [1] Search Console Help: URL Inspection tool. Checked 10 October 2026.
  2. [2] Page indexing report (Search Console Help). Checked 9 October 2026.
  3. [3] Google Search Central: How to specify a canonical URL. Checked 10 October 2026.

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