Who needs it
It comes up most for tour operators and attractions.
Tour and activity booking: how it should work on your website
Tour and activity booking lets visitors pick an experience, see live availability for each session and pay to secure their place.
Ways to build it
Embed booking widgets from your tour booking system on each experience page.
Add a book button that opens the booking system in an overlay.
Where the website stops
The website hands over once the booking system confirms the session and payment.
The visitor journey
Step by step, and what the website must do
- 1
Chooses an experience
Each experience page explains duration, inclusions, meeting point and suitability.
- 2
Picks a date and session
Availability per session comes from the booking system.
- 3
Selects ticket types and numbers
Adult, child and group prices are shown before checkout.
- 4
Pays and confirms
Weather and cancellation policies are clear before payment.
Information to collect
| Field | Why it is needed |
|---|---|
| Lead booker name and mobile | Needed for day-of contact, including weather changes. |
| Number of participants | Controls capacity per session. |
Where the website hands over: The website hands over once the booking system confirms the session and payment.
FAQ
Frequently asked questions
Should every tour have its own page?
Yes. Visitors compare specific experiences, and a page per tour lets you answer their questions and show the right booking widget.
How do we handle weather cancellations?
State the policy on each tour page and in the confirmation, and keep a mobile number for every booking so you can reach people quickly.
Can resellers and agents book too?
Many tour booking systems support agent bookings separately from the public site. That is configured in the booking system.
Related pages
How we work together
Two ways to get started
Website Subscription
Your website, fully managed — no big upfront cost.
We design, build, host, maintain and keep improving your site for one simple monthly fee.
- Custom-designed & built for your brand
- Hosting, security & maintenance included
- Ongoing edits & content updates
- Continuous SEO & performance improvements
- Scale up or down as you grow
Fixed Project
A one-off custom build you own outright.
A defined scope and a single fixed quote — delivered once, and yours to keep.
- Bespoke design & development
- Defined scope & timeline
- You own the website & code
- Optional care plan after launch
- Custom-quoted to your needs
Ready to get started?
Get a free, no-obligation quote for your project. We respond within 24 hours.