What your customers are trying to do
Event organisers and offices planning food for a group want to request a quote or order.
A caterer website usually has to handle menus and packages by event type, event quote requests with numbers and dates, online orders for office and small group catering and delivery area check.
Menus and packages by event type: organisers shortlist caterers by what they can serve for their type of event.
Event quote requests with numbers and dates: a quote needs guest numbers, date, venue and dietary needs, so ask for them up front.
Online orders for office and small group catering: repeat office orders are simpler to take without back-and-forth emails.
Delivery area check: organisers outside your area should find out before they fill in a long form.