What your customers expect
Parents comparing centres want to book a tour or join a waitlist.
Enrolment enquiries give families a clear path from first visit to tour booking or waitlist.
Enrolment enquiries for childcare centres
Tour bookings and waitlist enquiries is a common requirement for childcare centres. Parents tour several centres before enrolling.
What to collect
The standard fields cover what a childcare centre needs, so keep the form short.
Ways to build it
Embed the enquiry or waitlist form from your enrolment system.
Use a site form that delivers to the admissions inbox or CRM, with tour booking alongside it.
Where the website stops
The website hands over when the enquiry or waitlist entry reaches your enrolment system or admissions team.
The visitor journey
Step by step, and what the website must do
- 1
Reads programs, ages and key dates
Each program states who it is for and the next intake.
- 2
Books a tour or open day
Tour times can be picked online rather than requested by email.
- 3
Joins a waitlist or starts an application
The site explains what happens after the enquiry and how long it usually takes.
Information to collect
| Field | Why it is needed |
|---|---|
| Parent or carer name and contact details | The person you will speak to. |
| Child or student age and intended start | Determines the program and intake. |
Where the website hands over: The website hands over when the enquiry or waitlist entry reaches your enrolment system or admissions team.
FAQ
Frequently asked questions
Do childcare centres need enrolment enquiries?
Parents tour several centres before enrolling. Enrolment enquiries give families a clear path from first visit to tour booking or waitlist.
Should we publish waitlist times?
Where you can give a realistic range, it helps families plan. If it varies a lot, explain what affects it.
Do families expect to book tours online?
Many do, especially working parents who research in the evening. Offering set tour times avoids email back-and-forth.
Beyond the website
Following up families after tours and keeping waitlists moving happens after the website and is handled by Clever Ops.
Customer follow-up automation (Clever Ops)How we work together
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